We continue our travel around the globe to find out how blu-ray and hd-dvd is holding up in the various regions.
We have so far seen blu-ray win in every region we´ve looked up, almost 70% in us of a, and even higher numbers in Sweden, in fact almost as high as in Japan, because even tho blu-ray outsells hd-dvd in north america and outsells it even more in Europe, it doesnt hold a candle to how it is selling in Japan.
Blu-ray players, including ps3 of course since it´s an excellent blu-ray player (best one so far in my humble opinion) outsells hd-dvd and as far as hd recorders, well blu-ray doesnt just outsell hd-dvd, it pummels it into oblivion with a 97% marget penetration and well hd-dvd of course gets the remaining 3%.
Now why is reports like this important? Well from a personal pov they arent, we already have our hd movie player in the shape of the ps3, but for everyone still not using a hd movie player it is. Picking up the loosing side isnt fun, which is something people all over the world can testify to, thing is, the companies making the loosing product dont care about you spending your money on a product that´s loosing out, they want your money even if they´ve already started to make plans to switch in a year or two.
For them well, big deal, you just have to purchase the next thing from them, in this case a blu-ray player in a year or two when hd-dvd is laying in the dust if you´ve been unlucky enough to pick up a hd-dvd player right now, of course, it could be the other way around aswell, but seeing how uneven the fight is, week in week out in sales numbers, hd-dvd winning wont happen. Which is why lifting out sales numbers is important when the difference is as huge as it is between blu-ray and hd-dvd.
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